Rai Way needed a website that adequately represented their leadership in transmission and broadcasting infrastructure in Italy. The site had to offer intuitive navigation, detailed information on services and updates on advanced technologies, while ensuring effective communication with the various stakeholders.
Clear focus + Growing business + New business and organizational needs
We faced it this way
We focused on creating an intuitive and user-friendly interface that facilitates access to key information. We adopted a modular approach in building the graphic elements, thus ensuring visual consistency and flexibility of updating.
Each module was designed to be easily adaptable and reusable in different sections of the site, ensuring a uniform and professional look.
User flows + Atomic design + Incremental development
... and this is the result
The design also took into account mobile compatibility, ensuring optimal use of the site on all devices. The end result is a modern and functional website that adequately represents the company as a leader in transmission and broadcasting infrastructure in Italy.
The intuitive design and user-friendly interface significantly improved the user experience, facilitating access to key information. Interactive solutions, such as maps and animated infographics, increased user engagement.
User friendly + Responsive design + Interactive infographics